Thursday, July 15, 2010

After years of gouging consumers, has Macmillan acted like a Good Samaritan?

The Huffington Post recently trumpeted an interesting story that was originally posted over at The Consumerist: “Macmillan Publishing Writes Happy Ending for Damaged Thrift Shop Book.” In short, an anonymous reader picked up a hardcover copy of Ben Bova's (stellar) novel Mars Life (2008) from a Salvation Army thrift shop without realizing that it was missing thirty-two key pages. When the reader contacted the publisher, Macmillan, via the internet, and explained the situation, the reader received a free mass- market paperback edition of the novel. Sounds like an urban myth!

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